Bridgestone Invites Sports Car Enthusiasts to Unlock Driving Performance in “BRIDGESTONE DRIVING EXPERIENCE: Unlock POTENZA Power”

[Bangkok] (September 25, 2023) – Bridgestone and Grandprix Group invite sports car enthusiasts using the POTENZA series to enjoy the thrill, unlock the DNA of superior sporty driving experience, and push the performance to its limit. Additionally, participants will ensure maximum safety with exclusive driving lessons from professional driving experts in the automotive industry while experiencing the ultimate tire’s high performance on the race field in “BRIDGESTONE DRIVING EXPERIENCE: Unlock POTENZA Power”. This also delivers a high-performance sports tires driving experience to customers. The event will be on (Saturday) November 11, 2023, at the Pathumthani Speedway, Pathumthani Province.

“BRIDGESTONE DRIVING EXPERIENCE: Unlock POTENZA Power” offers an opportunity for sports car enthusiasts using the POTENZA series launched in Thailand, including POTENZA Adrenalin RE004 and POTENZA SPORT to enjoy the thrill of exceptional sporty driving experience and the tire’s high performance. Participants can enjoy exclusive sporty driving lessons and techniques from professional driving experts on the race field with different conditions, including slalom driving, cornering, and braking to enhance safe driving. Those interested in joining “BRIDGESTONE DRIVING EXPERIENCE: Unlock POTENZA Power” can follow the application details and conditions via Facebook Fanpage: Bridgestone Thailand and apply for the activity via        https://forms.gle/8t2E2p9UwdmA2GwJA with free of charge! from September 25 to October 25, 2023. The activity will be available for 30 selected participants*. During the event, the selected participants will connect with well-known sports car enthusiasts, enjoy impressive activities, and receive premium souvenirs.

“BRIDGESTONE DRIVING EXPERIENCE: Unlock POTENZA Power” is the first time initiated in Thailand by Bridgestone on 60th year celebration of motorsport activities to strengthen Bridgestone’s leadership in global motorsport as “premium sustainable brand” and support the development of “motorsport culture”. This year, the activity is rolled out with the POTENZA series; the premium high-performance tires deliver ultimate handling while taking sharp turns with maximum precision and control for superior driving confidence on the road, even on the race field. This activity also showcases Bridgestone E8 Commitment; “Emotion: to inspire excitement and spread joy to the world of mobility” and “Empowerment: contributing to a society that ensures accessibility and dignity for all”.

*Remark: All conditions for selecting participants in the activity are specified by the Company.
                 For those selected to participate in the activity, the Company will contact back to confirm
                 your seat.

*1 Tests carried out by TÜV SÜD on the request of Bridgestone in July-September 2020 at the facilities Bridgestone EUPG (Italy) for dry and wet tests with Audi S4 3.0 TFSI, on tyre size 245/40 R18. Potenza Sport compared to the performances of main competitors in the same segment: Continental PremiumContact6, Michelin Pilot Sport 4, Goodyear Eagle F1 Asymmetric 5, Pirelli P Zero PZ4. Annex Report No. [713190691-PS].Straight stability, rating: Bridgestone Potenza Sport (9.33), Continental Premium Contact 6 (9.00), Michelin Pilot Sport 4(8.67), Goodyear Eagle F1 Asymmetric 5 (8.67), Pirelli P Zero PZ4 (8.56).Cornering stability, rating: Bridgestone Potenza Sport (9.21), Continental Premium Contact 6 (8.13), Michelin Pilot Sport 4 (8.67), Goodyear Eagle F1 Asymmetric 5 (8.33), Pirelli P Zero PZ4 (8.58).Dry braking distance (100 km/h to 0 km/h), metres: Bridgestone Potenza Sport (33.4), Continental Premium Contact 6 (35.4), Michelin Pilot Sport 4 (34.5), Goodyear Eagle F1 Asymmetric 5 (35.9), Pirelli P Zero PZ4 (34.8). Wet Cornering - Lateral wet grip (lateral acceleration) in meters/second2: Bridgestone Potenza Sport (7.06), Continental Premium Contact 6 (6.42), Michelin Pilot Sport 4 (6.45), Goodyear Eagle F1 Asymmetric 5 (6.63), Pirelli P Zero PZ4 (7.03). Wet handling (subjective evaluation and average speed) average rating and in km/h: Bridgestone Potenza Sport (9.19; 90.87), Continental Premium Contact 6 (7.97; 87.32), Michelin Pilot Sport 4 (8.28; 87.84), Goodyear Eagle F1 Asymmetric 5 (8.25; 88.05), Pirelli P Zero PZ4 (8.72; 89.12).    

*2 Based on internal tests conducted at Bridgestone Technical Centre Europe with Audi A4 on tyre size 245/40R18, Bridgestone Potenza Sport achieved 10 percent better mileage estimation versus same size of its predecessor Potenza S001.

About Bridgestone in Thailand

Headquartered in Tokyo, Bridgestone Corporation is a global leader providing sustainable mobility and advanced solutions. In Thailand, Thai Bridgestone Co., Ltd. (TBSC) is a leading manufacturer in the Thai automotive industry, while Bridgestone Sales (Thailand) Co., Ltd. (BSTL) is the exclusive importer & distributor, and supervises the marketing strategy for Bridgestone, Firestone and Dayton branded tires in Thailand. Bridgestone is a brand trusted by its customers, dealers and business partners. It offers an extensive range of quality tires, carefully developed to suit local conditions and to deliver social value and customer value. Bridgestone is dedicated to shaping a sustainable future of mobility and improving the way people move, live, work and play.

 

About COCKPIT

Cockpit, One Stop Auto Care Center, offering a variety of vehicle maintenance services from tires, motor oils, brakes, suspensions, batteries, and scheduled maintenances. All parts and consumables are of the highest quality from leading manufacturers and performed by highly trained and qualified technicians using modern tools and equipment. Our mission is the commitment to serve with emphasis on safety in every detail, to offer the best products and services to customers. There are 276 Cockpit stores nationwide* (As of February 2023).